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Events Listing 11 May 2004
The CMA's Internet Marketing Seminar
Date :
27 May 2004
Time of the event : TBA
Event type :
Workshops
Speaker/Lecturer : Peter Mosely
In his twenty-five years of successful marketing and communication management he has held senior management posts with a number of multi-national advertising agencies. In addition, he has extensive client-side experience most recently as Pre
Description of the activity : If you're a Webmaster, an advertising or new media professional or a brand marketer, this in-depth seminar gives you the tools to help you develop a winning online strategy.
Whether you are just embarking on this digital journey or have a current online strategy that needs rejuvenating, you can learn the proven, successful methods to help you stop making mistakes online.
It will also give you an insight into the most powerful, global, online movement - The Cluetrain
PARTICIPANTS WILL LEARN:
How to stop making mistakes online
Online branding can be effective, but simple mistakes will dramatically reduce your impact.
For more details visit the CMA website
http://www.the-cma.org/events/internet.cfm
Event location : Sheraton Centre Hotel
TORONTO
Branding Conference
Date :
17 June 2004
Time of the event : 7:30 am - 4:30 pm
Event type :
Conferences
Speaker/Lecturer : Mary Pompili, Vice President Marketing,
Holt Renfrew
Judith John, VP Marketing & Communications,
United Way of Greater Toronto
Description of the activity : CMA's 6th Annual Branding Conference
Original thinking for Branding in Today's Canadian Marketplace
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As the competition turns up the heat, find out how marketers are coming up with leading-edge ideas to stay ahead of the race to secure their brands positions, increase revenues, and effectively measure the return on investment spent. Brand building is turning from an expense on the bottom line to revenue on the bottom line. Attend the CMA’s 6th Annual Branding Conference on June 17th. Mark this date down in your calendar, because this is one conference you can’t afford to miss!
Keynote speakers are:
Mary Pompili, Vice President, Marketing for Holt Renfrew to find out how this leading retailer is building a Lifestyle Fashion Brand and generating sales like never before.
Judith John, VP Marketing & Communications for the United Way of Greater Toronto to find out how the not-for-profit sector is building their brands to secure a place in consumers hearts and pocketbooks.
With these and many more prominent speakers and topics available to sit in on, this is once conference you can’t afford to miss if you are trying to build, secure or maintain your brand’s equity and market share.
Event location : St. Andrews Club & Conference Centre
150 King Street West, 27th Floor
TORONTO
Extra Awards 2004 - Call for Entries
Date :
23 June 2004
Time of the event : n/a
Event type :
Call for Entries
Description of the activity : Entry deadline to submit entries to Extra Awards 2004 - celebrating excellence in Canadian daily newspaper advertising.
For complete detail, visit the website: www.prixextraawards.com
Event location : t.b.a.
The 2004 CMA Awards -- Entry Deadlines
Date :
27 July 2004
Time of the event : n/a
Event type :
Call for Entries
Description of the activity : The 2004 Canadian Marketing Association Awards
Celebrate the Year’s Best Results
Prices go up for entries submitted after June 10 and July 6. All entries must be submitted by July 27, 2004. Enter by June 10 and save $200!
For full information and entry forms, visit www.the-cma.org/awards, or contact Paddy McKenzie at 416-644-3764, e-mail pmckenzie@the-cma.org.
Event location : n/a
The CMA's Internet Marketing Seminar
Date :
21 September 2004
Time of the event : TBA
Event type :
Workshops
Speaker/Lecturer : Peter Mosley
Description of the activity : Internet Marketing Seminar
Featuring an overview of The Cluetrain Manifesto
If you're a Webmaster, an advertising or new media professional or a brand marketer, this in-depth seminar gives you the tools to help you develop a winning online strategy.
PARTICIPANTS WILL LEARN:
* How to stop making mistakes online
* Online branding can be effective, but simple mistakes will dramatically reduce your impact.
* The Myths about the Internet
* Discover the proven Internet business models
* The 27 steps to successfully market and promote your site
* The 10 ways NOT to promote your site
* Email and relationship marketing
* The latest on Search Engines
* User Experience
* Usability and Site Audit Overview
* The Cluetrain
For more details visit the
CMA website
Event location : Sheraton Centre Hotel
Toronto
The CMA's Privacy Conference
Date :
23 September 2004
Time of the event : all day
Event type :
Conferences
Description of the activity : The Canadian Marketing Association presents
The Privacy Conference: Privacy in Practice for 2004 – Turning Privacy into a Marketing Advantage
Learn more about how leading marketers have successfully implemented privacy practices in their organization. CMA member companies such as AMEX, Readers Digest, CAA and AOL will share with you how they have turned privacy into a business advantage in their prospecting, outsourcing, call centre, e-marketing and database management activities. This is the “not to be missed” privacy conference for marketers. Register early to guarantee yourself a place at the second annual CMA Privacy in Practice Conference, Thursday, September 23, 2004, in Toronto.
For full conference details, please contact Andra Thurton at athurton@the-cma.org or by phone at 416-644-3748.
Event location : Crowne Plaza Hotel - Toronto
The CMA's Effective E-mail Marketing Seminar
Date :
05 October 2004
Time of the event : TBA
Event type :
Workshops
Speaker/Lecturer : Ken Schäfer
Description of the activity : Effective E-mail Marketing Seminar
E-mail is hot! Why? Because it works.
We all use e-mail every day, but don't think an overflowing inbox means you're an e-mail marketing expert. Ineffective e-mail marketing can do more harm than good, so it is imperative that you learn from the successes (and mistakes) of others.
Using over 70 real-world examples and an interactive learning format, this seminar provides both novice and veteran marketers with the resources they need to plan, build, execute and evaluate e-mail marketing campaigns within their companies.
PARTICIPANTS WILL LEARN:
* The "dos and don'ts" of marketing with e-mail
* How e-mail differs from other marketing tools
* What an effective e-mail campaign looks like
* How to plan, implement and assess an e-mail marketing campaign
* How to test, track and tweak e-mail campaigns to success
For full event details, please visit the CMA website.
Event location : Sheraton Centre Hotel
Toronto
The CMA's "Web Site Best Practices Seminar"
Date :
09 November 2004
Time of the event : TBA
Event type :
Workshops
Speaker/Lecturer : Ken Schäfer
Description of the activity : "Web Site Best Practices"
"100 Ways To Make Your Web Site More Effective"
IS YOUR WEB SITE ALL IT SHOULD BE?
Do customers and prospects find what they are looking for easily and leave with a smile on their face? Or are they frustrated, confused and inclined to lower their opinion of you and your brand?
Whether your web site is state of the art or in a state of decay, this fast-paced seminar is guaranteed to send you back to the office with dozens of ideas to immediately improve your web site.
Using real-world examples of the do's and don'ts of building useful web sites, Internet veteran Ken Schäfer will guide you through over 100 ways to make any web site a more effective marketing, sales, customer service, and communications tool.
PARTICIPANTS WILL LEARN:
* 100 things you can do to make your web site better
* The "dos and don'ts" of building great websites
* How to align corporate and user goals
* How to learn from the success of others while avoiding their online mistakes
* How your home page fairs on the "Crucial 20" home page assessment test
For full event details, please visit the CMA website.
Event location : Sheraton Centre Hotel
TORONTO
2004 Digital Marketing Conference
Date :
12 November 2004
Time of the event : 8:45 a.m. - 4:30 p.m.
Event type :
Conferences
Description of the activity : Plan to attend the country's pre-eminent Internet Conference in Toronto.
Speakers:
John Tory
As the former President and CEO of Rogers Cable, Canada's largest cable television service provider with more than 2.2 million customers, John is uniquely qualified to comment on the new digital opportunities. In addition, John will share his thoughts on how the Internet is revolutionizing the political world.
http://www.johntory.ca
Seth Godin
The author of six best-selling books including his latest, "Free Prize Inside," he has been called the “the Ultimate Entrepreneur for the Information Age” by Business Week. A visionary, he has changed the way people think about marketing, change and work.
http://www.sethgodin.com/sg/
Lauren Freedman
An e-tailing expert, she heads up a company called, appropriately enough, the
e-tailing group. Lauren works with some of the leading e-commerce retailers in North America. She recently completed her first book, “It’s Just Shopping,” which provides many keys to merchandizing online.
http://www.e-tailing.com/index.html
Patrick Keane
As the Head of Advertising Strategy at Google, Patrick Keane is responsible for developing and managing the strategic plans and relationships critical to growing Google's advertising customer base.
http://www.google.com/about.html
For registrations and additional details, please visit the CMA website
http://www.the-cma.org/events/digital.cfm
Event location : Westin Prince Hotel,
Toronto
11 June 2005 - 11 June 2006
2005 Digital Marketing Awards: Call For Entries
Date :
11 June 2005 - 11 June 2006
Time of the event : n/a
Event type :
Call for Entries
Description of the activity : Canada's premiere awards show recognizing the best in digital marketing and advertising creative. Our objective is to honour the significant contribution that digitally based online and interactive creative executions can make to the marketing mix. The Awards Show and Gala Dinner will recognize the most creative and innovative campaigns as selected by the Digital Marketing Awards jury that produce maximum results for the client's product or service.
The Call for Entries runs from April 26 - June 11 2005. Work will be accepted from all businesses involved in the industry.
For complete rules, entry requirements and entry form, visit the website.
Event location : Toronto
Poker Luncheon
Date :
18 January 2006
Time of the event : 12:00
Event type :
Conferences
Speaker/Lecturer : Vinnie Vegas
Description of the activity : Don't miss the excitement of learning how to WIN in poker, brought to you by the champ himself, Freddy Davy!!!
Event location : Queen E
Poker 2 Luncheon
Date :
18 January 2006
Time of the event : 12:00
Event type :
Conferences
Speaker/Lecturer : Vinnie Vegas
Description of the activity : Don't miss the excitement of learning how to WIN in poker, brought to you by the champ himself, Freddy Davy!!!
Event location : Queen E
Poker 3 Luncheon
Date :
18 January 2006
Time of the event : 12:00
Event type :
Conferences
Speaker/Lecturer : Vinnie Vegas
Description of the activity : Don't miss the excitement of learning how to WIN in poker, brought to you by the champ himself, Freddy Davy!!!
Event location : Queen E
Wowww Holiday Party
Date :
21 December 2006
Time of the event : 18:00
Event type :
Galas
Speaker/Lecturer : Mystery guest. Here's a hint: he spends a lot of time with elves.
Description of the activity : This year's theme: The Sugarplum Ball.
Business or 'workshop' attire is required. Since a special egg nog and other beverages will be served, please leave your cars at home and use our taxi vouchers.
Please don't feed the animals.
Event location : Windsor Station
06 January 2007 - 06 January 2008
Homer's Nuke'em All Workshop
Date :
06 January 2007 - 06 January 2008
Time of the event : 'till the cows go home
Event type :
Workshops
Speaker/Lecturer : Homer Simpson
Description of the activity : Homer's Nuke'em All Workshop
In this workshop, you will learn the basics of nucular weapons.
Bring your own nukes!
Event location : Springfield
Anniversary Dinner
Date :
25 January 2007
Time of the event : 19:00
Event type :
Call for Entries
Event location : Joe Beef
03 July 2007 - 03 July 2008
Let's Get Drunk
Date :
03 July 2007 - 03 July 2008
Time of the event : Anytime
Event type :
Conferences
Speaker/Lecturer : HTC
Description of the activity : Let's get drunk... please?
Bloody Mary for everyone.
Event location : Montreal
25 September 2008 - 25 October 2008
Tune In To YES2
Date :
25 September 2008 - 25 October 2008
Time of the event : 530p
Event type :
Galas
Speaker/Lecturer : hbohohupjhiuj[
Description of the activity : ctifoyt
Event location : Club Soda
25 September 2008 - 25 October 2008
Tune In To YES2
Date :
25 September 2008 - 25 October 2008
Time of the event : 530p
Event type :
Galas
Speaker/Lecturer : hbohohupjhiuj[
Description of the activity : ctifoyt
Event location : Club Soda
07 February 2011 - 30 November 2011
SES San Diego 2011
Date :
07 February 2011 - 30 November 2011
Time of the event : 10:00 am
Event type :
Conferences
Speaker/Lecturer : Benu Aggarwal, Founder & President, Milestone Internet Marketing
Jonathan Allen, Director, SearchEngineWatch
Paul Carff, Sr. Developer Advocate, Google Inc.
Description of the activity : Most SES events cover introductory and basic level tracks, including:
- How to design search engine-friendly web pages
- Constructing a business case for your board to encourage a greater investment in search
- The basics of building links and their importance to rankings
- Whether to build expertise in house or outsource to an agency
- How to select an agency if you choose to go down this route
- Manage pay-per-click campaigns and analyzing your return on investment
- Building an analytics package into your business and interpreting the results to build greater success
- How to convert more of your visitors into buyers with refinements to landing pages
Event location : San Diego, California.
09 February 2011 - 12 February 2011
Interaction Eleven Conference
Date :
09 February 2011 - 12 February 2011
Time of the event : 9:00am
Event type :
Conferences
Speaker/Lecturer : Bill Verplank, Brenda Laurel, Bruce Sterling, Erik Hersman, Jason Bruges
Description of the activity : The IxDA Interaction conference is the premiere annual event for interaction designers, with content and activities relevant to practitioners, managers, educators, and students. Now in its fourth year, the Interaction conference has hosted leading speakers from consultancies, agencies, corporations, and universities around the world. Learn more about this conference
Event location : Boulder, Colorado, USA
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